Introduction
Visual Analytics with Tableau is intended to be a step‐by‐step introduction to the world of visual analytics. My hope is that you will find the provided examples to be useful for learning how to analyze your own data in Tableau. And how to effectively communicate the new insights gained from these analyses, just like the many Tableau users with whom I have had the privilege of working in recent years.
The book should be of interest to the following audiences:
- Business professionals who make data‐informed decisions on a day‐to‐day basis.
- Analysts and developers who create visualizations and dashboards for their organizations.
- Data scientists who want to quickly understand the data in front of them, before perhaps running more sophisticated models on it.
- Generally, anybody with access to data and with a desire to understand it.
To follow the contents of this book and to get started with Tableau, you do not need a background in mathematics...
