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Python Social Media Analytics

You're reading from   Python Social Media Analytics Analyze and visualize data from Twitter, YouTube, GitHub, and more

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Product type Paperback
Published in Jul 2017
Publisher Packt
ISBN-13 9781787121485
Length 312 pages
Edition 1st Edition
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Authors (3):
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Baihaqi Siregar Baihaqi Siregar
Author Profile Icon Baihaqi Siregar
Baihaqi Siregar
Siddhartha Chatterjee Siddhartha Chatterjee
Author Profile Icon Siddhartha Chatterjee
Siddhartha Chatterjee
Michal Krystyanczuk Michal Krystyanczuk
Author Profile Icon Michal Krystyanczuk
Michal Krystyanczuk
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Toc

Table of Contents (17) Chapters Close

Title Page
Credits
About the Authors
Acknowledgments
About the Reviewer
www.PacktPub.com
Customer Feedback
Preface
1. Introduction to the Latest Social Media Landscape and Importance FREE CHAPTER 2. Harnessing Social Data - Connecting, Capturing, and Cleaning 3. Uncovering Brand Activity, Popularity, and Emotions on Facebook 4. Analyzing Twitter Using Sentiment Analysis and Entity Recognition 5. Campaigns and Consumer Reaction Analytics on YouTube – Structured and Unstructured 6. The Next Great Technology – Trends Mining on GitHub 7. Scraping and Extracting Conversational Topics on Internet Forums 8. Demystifying Pinterest through Network Analysis of Users Interests 9. Social Data Analytics at Scale – Spark and Amazon Web Services

Different scaling methods and platforms


Let us look at some scaling methods on different platforms in detail in the following sections.

Parallel computing

Before the arrival of advanced systems, such as Hadoop or Spark, developers had to handle the problem of horizontal scaling. What are the methods they used?

The most basic form of horizontal scaling is multi-threading or multi-processing. These two approaches are similar, since both use multiple threads on a single machine to break the data into chunks and then execute the computation in parallel. The typical difference between a thread and a process is that threads (of the same process) run in a shared memory space, while processes run in separate memory spaces.

Parallel computation has one fundamental limitation: it is restricted by the resources of the single machine.

Let's see a hands-on example of parallel computation. For this we will use Python's native multiprocessing library.

from multiprocessing import Pool 
 
def f(x): 
   return...
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