Principles and planning of pretexting
Pretexting, just like any other skill, has certain principles that achieve good results when used well. These principles are what social engineers put to use every time they have to resort to pretexting, and they always pay off. Let us take a look at some of them:

The principles of Pretexting summarized
Doing research
The success of a pretext can be directly attributed to the amount of time spent doing researching on it. The more a social engineer is informed about a pretext, the higher the chances are that it will work. The reverse is also true because the less a social engineer knows about a pretext, the higher the chances of mistakes and ultimately a failure of the pretext. A big chunk of the research will fall into identifying the interests and connections of a target. This will enable the social engineer to mold the perfect scenario for the pretext and also to decide on the personality pretext to assume. Humans have several weaknesses, and they are...