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Mastering Customer Success
Mastering Customer Success

Mastering Customer Success: Discover tactics to decrease churn and expand revenue

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Profile Icon Jeff Mar Profile Icon Peter Armaly
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$34.99
Full star icon Full star icon Full star icon Full star icon Full star icon 5 (12 Ratings)
Paperback May 2024 170 pages 1st Edition
eBook
$27.99
Paperback
$34.99
Subscription
Free Trial
Renews at $12.99p/m
Arrow left icon
Profile Icon Jeff Mar Profile Icon Peter Armaly
Arrow right icon
$34.99
Full star icon Full star icon Full star icon Full star icon Full star icon 5 (12 Ratings)
Paperback May 2024 170 pages 1st Edition
eBook
$27.99
Paperback
$34.99
Subscription
Free Trial
Renews at $12.99p/m
eBook
$27.99
Paperback
$34.99
Subscription
Free Trial
Renews at $12.99p/m

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Key benefits

  • Master the art of driving measurable customer value, a cornerstone of business success
  • Explore techniques to ensure your work is relevant, stimulating, and aligns with the evolving needs of your customers and business
  • Ratchet up your understanding of building and operating dynamic and resilient CS organizations
  • Purchase of the print or Kindle book includes a free PDF eBook

Description

The rapidly evolving customer success landscape has left many Customer Success Managers (CSMs) struggling to keep pace with the complexities of this dynamic role. This Customer Success book bridges the gap by providing a comprehensive framework for mastering the essential skills required to excel. You’ll find out why the Customer Success function is indispensable today and gain expert insights into account segmentation, financial tiering, ideal customer profiles, and the complexity of customer engagement process design. You’ll then delve into playbook development, where you’ll find practical guidance for CSMs and Customer Success Operations Managers who want to improve their ability to drive desired business outcomes. Through insightful case studies, the authors illustrate their own experience of successful Customer Success implementation, showing you what it takes to exceed customer expectations with well-designed, proactive services. The journey doesn’t end there—it extends to highlighting the resilience required to build and operate successful Customer Success organizations. By the end of this guide, you’ll be equipped with the tactics and mindset necessary to stand out as a world-class Customer Success leader in your organization, driving growth at every turn.

Who is this book for?

This book is for aspiring and established Customer Success professionals who want to learn how to develop and refine service delivery in customer engagements. Professionals embarking on a journey to excellence will be able to master the evolving business landscape of Customer Success and foster relationships with other internal organizations and external partners. A foundational understanding of business basics, typical B2B structures, and Customer Success concepts is necessary to get started. Intermediate to advanced customer engagement skills from customer-facing roles will prove useful.

What you will learn

  • Drive higher customer retention and expansion rates with a customer-centric strategy
  • Understand the essential role of measurement in achieving service delivery excellence
  • Recognize the importance of the human dimension in vendor-customer relationships in the age of AI
  • Refine engagement models by incorporating observations of customer behavior
  • Discover techniques for creating ideal customer profiles
  • Leverage technology to boost business relevance of CSMs
  • Identify how to drive successful customer outcomes through collaboration
Estimated delivery fee Deliver to United States

Economy delivery 10 - 13 business days

Free $6.95

Premium delivery 6 - 9 business days

$21.95
(Includes tracking information)

Product Details

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Publication date, Length, Edition, Language, ISBN-13
Publication date : May 31, 2024
Length: 170 pages
Edition : 1st
Language : English
ISBN-13 : 9781835469033
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What do you get with Print?

Product feature icon Instant access to your digital copy whilst your Print order is Shipped
Product feature icon Paperback book shipped to your preferred address
Product feature icon Redeem a companion digital copy on all Print orders
Product feature icon Access this title in our online reader with advanced features
Product feature icon DRM FREE - Read whenever, wherever and however you want
OR
Modal Close icon
Payment Processing...
tick Completed

Shipping Address

Billing Address

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Estimated delivery fee Deliver to United States

Economy delivery 10 - 13 business days

Free $6.95

Premium delivery 6 - 9 business days

$21.95
(Includes tracking information)

Product Details

Publication date : May 31, 2024
Length: 170 pages
Edition : 1st
Language : English
ISBN-13 : 9781835469033
Tools :

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Frequently bought together


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Total $ 119.97
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$34.99
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Sandra Jun 15, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
This is a very interesting and well-written book for CSMs of all levels, and even for those who are not very seasoned in the topic, but want to get a solid introduction into the world of customer success management. The book provides some very detailed and concrete examples to solidify the concepts being presented in each chapter. I especially found the chapter regarding "Soft skills of exceptional CSMs" to be very insightful, for those who are looking to be a successful CSM.While this is not exactly my area of expertise, I still thoroughly enjoyed reading this book, and was able to gain some valuable insights into the world of customer success management. A great book for those who, like myself, aren't too versed in the topic, but want to learn more without getting too overwhelmed.
Amazon Verified review Amazon
Mike Knudtsen Jun 14, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
"Mastering Customer Success" is a thorough and informative resource, invaluable for both new and experienced Customer Success Managers. As someone three months into a new CS role, I found the crisis management section particularly timely and relevant. The techniques for leveraging data are also helpful, though the rapid pace of change in the field means a follow-up edition would be welcome.Whether you're new to Customer Success, a seasoned professional, or considering a career pivot, this book is a value-add read. It provides actionable insights and practical strategies for navigating the complexities of the customer journey and achieving success in this dynamic field. As someone who has followed Peter and Jeff on social media for years, this book lived up to my expectations!
Amazon Verified review Amazon
ACravens Jul 16, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
The perfect CS book doesn’t exi….. wait…It does now. Authors Jeff Mar and Peter Armaly have struck the perfect balance between the art and science of Customer Success.I highly recommend this book to be used as a manual for all experience levels of Customer Success and anyone in the Success-sphere. This book contains many years of wisdom from two industry experts presented in a relatable and compelling manner. Perfect level of detail for those just getting started AND those who are more experienced.If you’re looking for easy to digest, real-world expertise woven into a beautiful blueprint for success, this is the book you need!
Amazon Verified review Amazon
Ignatius Jul 30, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
"Mastering Customer Success" is a must-read for anyone involved in customer success, whether you're just starting out or are an experienced professional looking to refine your skills. This eBook delivers knowledge in a clear and actionable format. As someone who has been in customer success for 9+ years, this book has actionable insights that can be made from the beginning making it an invaluable resource for driving customer satisfaction and business growth.
Amazon Verified review Amazon
JasonC Jul 22, 2024
Full star icon Full star icon Full star icon Full star icon Full star icon 5
Great read! "Mastering Customer Success" provides so many nuggets of information to build a solid foundation as a CSM! The section " Strategies for Effective Book of Business Management" was particulary helpful as I evaluated my book of business. The book is well written and I took away many valuable insights that I'll begin to use in my role. Highly recommend to anyone in Customer Success!
Amazon Verified review Amazon
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Premium: Trackable Delivery to most addresses in the US within 3-8 business days

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Economy: Delivery to most addresses in the U.K. within 7-9 business days.
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Premium: Trackable delivery to most addresses in the U.K. within 3-4 business days!
Add one extra business day for deliveries to Northern Ireland and Scottish Highlands and islands

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Disclaimer:
All orders received before 5 PM U.K time would start printing from the next business day. So the estimated delivery times start from the next day as well. Orders received after 5 PM U.K time (in our internal systems) on a business day or anytime on the weekend will begin printing the second to next business day. For example, an order placed at 11 AM today will begin printing tomorrow, whereas an order placed at 9 PM tonight will begin printing the day after tomorrow.


Unfortunately, due to several restrictions, we are unable to ship to the following countries:

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You can cancel any order within 1 hour of placing the order. Simply contact [email protected] with your order details or payment transaction id. If your order has already started the shipment process, we will do our best to stop it. However, if it is already on the way to you then when you receive it, you can contact us at [email protected] using the returns and refund process.

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We want you to be happy with your purchase from Packtpub.com. We will not hassle you with returning print books to us. If the print book you receive from us is incorrect, damaged, doesn't work or is unacceptably late, please contact Customer Relations Team on [email protected] with the order number and issue details as explained below:

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On the off chance your printed book arrives damaged, with book material defect, contact our Customer Relation Team on [email protected] within 14 days of receipt of the book with appropriate evidence of damage and we will work with you to secure a replacement copy, if necessary. Please note that each printed book you order from us is individually made by Packt's professional book-printing partner which is on a print-on-demand basis.

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Shipping Details

USA:

'

Economy: Delivery to most addresses in the US within 10-15 business days

Premium: Trackable Delivery to most addresses in the US within 3-8 business days

UK:

Economy: Delivery to most addresses in the U.K. within 7-9 business days.
Shipments are not trackable

Premium: Trackable delivery to most addresses in the U.K. within 3-4 business days!
Add one extra business day for deliveries to Northern Ireland and Scottish Highlands and islands

EU:

Premium: Trackable delivery to most EU destinations within 4-9 business days.

Australia:

Economy: Can deliver to P. O. Boxes and private residences.
Trackable service with delivery to addresses in Australia only.
Delivery time ranges from 7-9 business days for VIC and 8-10 business days for Interstate metro
Delivery time is up to 15 business days for remote areas of WA, NT & QLD.

Premium: Delivery to addresses in Australia only
Trackable delivery to most P. O. Boxes and private residences in Australia within 4-5 days based on the distance to a destination following dispatch.

India:

Premium: Delivery to most Indian addresses within 5-6 business days

Rest of the World:

Premium: Countries in the American continent: Trackable delivery to most countries within 4-7 business days

Asia:

Premium: Delivery to most Asian addresses within 5-9 business days

Disclaimer:
All orders received before 5 PM U.K time would start printing from the next business day. So the estimated delivery times start from the next day as well. Orders received after 5 PM U.K time (in our internal systems) on a business day or anytime on the weekend will begin printing the second to next business day. For example, an order placed at 11 AM today will begin printing tomorrow, whereas an order placed at 9 PM tonight will begin printing the day after tomorrow.


Unfortunately, due to several restrictions, we are unable to ship to the following countries:

  1. Afghanistan
  2. American Samoa
  3. Belarus
  4. Brunei Darussalam
  5. Central African Republic
  6. The Democratic Republic of Congo
  7. Eritrea
  8. Guinea-bissau
  9. Iran
  10. Lebanon
  11. Libiya Arab Jamahriya
  12. Somalia
  13. Sudan
  14. Russian Federation
  15. Syrian Arab Republic
  16. Ukraine
  17. Venezuela