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Fixing Bad UX Designs

You're reading from Fixing Bad UX Designs Master proven approaches, tools, and techniques to make your user experience great again

Product type Paperback

Published in Feb 2018

Publisher

ISBN-13 9781787120556

Length 348 pages

Edition 1st Edition

Concepts

User Experience

Author (1):

Maioli

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Table of Contents (20) Chapters

Title Page

Dedication

Packt Upsell

Foreword

Contributors

Preface

1. Understanding UX and its Importance FREE CHAPTER

2. Identifying UX Issues – UX Methodologies

3. Exploring Potential UX Solutions

4. Increasing Conversion with UX

5. Using UI and Content for Better Communication

6. Considering Accessibility As Part of the UX

7. Improving Physical Experiences

8. Improving IA for Better Navigation

9. Prototyping and Validating UX Solutions

10. Implementing UX Solutions

11. Measuring UX Solutions

12. Keeping Up to Date

1. Other Books You May Enjoy

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Index

Summary

In this chapter, you had the chance to understand how UX can be important to fix issues that are dropping the conversion for a website or app, impacting the business results.

You saw how to identify conversion issues by doing a UX analysis, such as quantitative/data analysis, and deeply understanding the users by doing researching, interviewing, and usability tests, besides testing solutions to fix the issues you have identified.

You also saw practical examples of how to fix UX issues by considering building responsive and accessible websites, improving loading time, saving time for your users, and following design trends.

In Chapter 5, Using UI Elements and Content For Better Communication, you will see how to use UI elements and content for better communication, being careful with writing and content, chasing the right typography, and using consistent iconography.

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Authors (1)

Maioli

Maioli

Lisandra Maioli is an Italian-Brazilian journalist with certification in UX (General Assembly LA), post-graduate Diploma in Marketing (UC Berkeley), in Digital Marketing (UCLA), in Interactive Digital Medias (Senac SP), and in Digital-Cultural Journalism (PUC SP). Passionate about UX, she has about 2 decades of international and multidisciplinary experience in Digital Communications in different roles, working for different companies and clients based in Brazil, the US, Italy, Ireland, China, Germany, and the Netherlands.

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