Disruptive innovations - AWS Cloud
Amazon Web Service (AWS) started it's journey as an online bookseller way back in 1996. Amazons online business model was a completely new concept. Its business model gave birth to a new type of industry itself. As an online bookseller, they achieved tremendous success. It was its own business that outstripped the capability of all the existing software and could not scale any more. Considering its growth, they wanted a kind of IT infrastructure that could scale based on the requirements, while maintaining its system and application performance.
It is surprising to see how Amazon became one of the leading cloud provider of the time. Around 2000 to 2002, they felt that everything that could be done in the software to optimize its applications and business logic had reached its peak and their complex pieces of software could not evolve anymore. They went through serious introspection and concluded that a service-oriented architecture would give them a level...